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How to Write a Press Release That Gets Picked Up
Journalists receive hundreds of press releases daily. The ones that get coverage are genuinely newsworthy, clearly written, and make the journalist's job easy. Lead with the most important information in the first paragraph—many readers never make it past the headline and lead.
Use this generator to create a structured draft, then personalize the headline and quote with specific numbers, customer names, or market context that makes your announcement concrete and credible.
Once generated, distribute your press release to relevant journalists and publications, post it on your website's press page, and syndicate through PR Newswire or Business Wire if budget allows.
Frequently Asked Questions
What is the standard press release format?
FOR IMMEDIATE RELEASE header, headline and subheadline, lead paragraph (who/what/when/where/why), body, executive quote, boilerplate, and media contact.
How do you write a newsworthy press release?
Focus on what is genuinely new. Answer why it matters. Lead with the most important information. Use a strong standalone headline.
Is this press release generator free?
Yes! Completely free with unlimited use. No sign-up required.
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